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Five foreign cities want to have Starhills too

   
There is a demand for our Starhill brand, says Yeoh

Business Times Malaysia, 22 March 2007

YTL Corp Bhd is considering requests to replicate its successful Starhill Gallery in five foreign cities.

YTL managing director Tan Sri Francis Yeoh said the five cities making the requests include Dubai, Shanghai and Moscow.

"There is a demand for our Starhill brand, and we will be able to make a ROE (returns on equity) from that, by expanding the Starhill brand abroad," he told reporters on the sideline of Invest Malaysia 2007 conference in Kuala Lumpur yesterday.

The other two cities that are interested in Starhill are Oman and Abu Dhabi.

"Starhill brand is already very well sought after by the world. We have been asked and pressured to do Starhill in the Middle East. Can you imagine in Dubai, they have all the mega shopping malls, twice the size of MidValley and yet they want a Starhill? There must be something right that we are doing," he said.

He said there are several ways how the venture can be accomplished, including through joint-development or managing the malls for a fee adding that the Starhill REIT can benefit from this development.

He also said Starhill REIT will continue to buy more properties, as assets in Malaysia are still cheap compared to other global cities like Hong Kong and Singapore.

He said the share price of Starhill REIT has not risen too much simply because investors here still do not understand this instrument well.

? Copyright 2006 The New Straits Times Press (M) Berhad. All rights reserved.





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