Follow us on Twitter Find us on Facebook

YTL CORPORATION

YTL SUSTAINABILITY

UTILITIES
YTL POWER INT.

MANUFACTURING
YTL CEMENT

PROPERTY DEVELOPMENT
YTL LAND & DEV.

REIT
YTL HOSPITALITY REIT
STARHILL GLOBAL REIT

TECHNOLOGY
YTL E-SOLUTIONS

COMMUNICATIONS
YTL COMMS.

EDUCATION
YTL FOUNDATION
FROGASIA
FROG EDUCATION LIMITED

TRANSPORTATION
EXPRESS RAIL LINK

CARBON CONSULTING
YTL-SV CARBON

ENTERTAINMENT
KL PAC

RESTAURANTS
LOT 10 HUTONG
LOT 10 HUTONG GUANGZHOU
FEAST VILLAGE
SHOOK! SHANGHAI

SHOPPING
L0T 10 SHOPPING CENTRE
STARHILL GALLERY
WISMA ATRIA
NGEE ANN CITY
RENHE SPRING ZONGBEI
DAVID JONES

HOTELS & RESORTS
YTL HOTELS

ADVOCACY PROJECTS
YTL CCW
EARTH HOUR

REWARDS
YTL PLATINUM PLUS


Power of the earth

   

The Straits Times, July 29, 2009

 

By Alex Lim

 

Even as it generates power for mass consumption, Power Seraya knows the importance of running and developing a business that is sustainable and friendly to the environment.

 

As such, the power generating company is big on downsizing its own electricity consumption.

 

With its “virtualisation” software, Power Seraya can meet its information technology (IT) needs with just 10 physical data servers while projecting the capabilities of 100 servers virtually.

 

This has allowed Power Seraya to cut down its energy consumption in such activities by 75 percent, or some 310, 000 kwh of energy savings. Another way to measure this green practice is that Power Seraya has helped to avoid some 168 tonnes of carbon emissions annually.

 

“As a power company, we are mindful of our association with carbon, given the nature of our business operations,” says Mr. John Ng, chief executive officer of Power Seraya.

 

“As a responsible company, the management and the company’s board recognised that they would need to place greater emphasis on the environment in order to build a sustainable future.”

 

Power Seraya was awarded Best First Time Report and Best Sustainability Report in this year’s ACCA Singapore Awards For Sustainability Reporting, which was given out at the Singapore Green Summit.

 

Investment in virtual IT facilities is just one of the ways that Power Seraya goes green.

 

The company has also spent on emissions control equipment and clean burning co-generation plants, thus cutting carbon dioxide emissions by more than 30 percent and sulphur dioxide by more than 80 percent over the last decade.

 

In particular, Power Seraya’s $800 million investment in an 800 MW National Gas Combined Cycle Plant (CCP) will result in a higher proportion of electricity being generated from cleaner fuel sources and at a higher thermal efficiency.

 

This will lead to a further 10 percent reduction in carbon dioxide emissions from current levels when the plan is fully operational in 2010.

 

To help spread the green message among its staff, Power Seraya has also organised talks on the environment, while encouraging them to volunteer in environment-related activities

 

The company knows that the emphasis on sustainability requires a long-term commitment.

 

“Work on sustainability is not a one-off or short-term stint,” says Mr. Ng.

 

While it may seem like a long journey ahead, the company that embarks on a green journey can look forward to reaping the results eventually.

 

Mr Ng says: “There will be value to the company in terms of enhance brand equity, customer and talent retention and acquisition, better management of reputational risks, as well as greater operational efficiencies through optimal use of resources – all of which benefits for the company.”





Back
  26 May 2015
5:25:07 PM
Service provider returns as the sponsor of main prizes in Starwalk  
 
  25 May 2015
6:39:28 PM
Integrative Deviance  
 
  21 May 2015
4:27:36 PM
YTL Corp Registers 9-Month Revenue of RM12.7 Billion (US$3.5 Billion); Profit for the Period Stands at RM1.3 Billion (US$370 Million)  
 
  20 May 2015
11:05:01 AM
Seafront allure  
 
  18 May 2015
10:11:49 AM
YTL's Shorefront Penang final release sold out in record time at record prices  
 
  11 May 2015
4:36:02 PM
The Sentul transformation  
 
  14 May 2015
2:57:33 PM
YTL offers one of the highest dividend yields  
 
  11 May 2015
4:24:35 PM
10 things to look out for when buying property in Malaysia  
 
  19 May 2015
2:55:32 PM
YTL SGREIT’s 5Q FY14/15 DPU Up 1.6% Year-on-Year to 1.26 cents on sustained strength of its Singapore portfolio  
 
  29 April 2015
10:52:09 AM
Long-term game-changers  
 
 
 

Contact Us | Newsletter | Career | Privacy Policy
Twitter | Facebook
 
Terms, Conditions and Disclaimers
Copyright © 2001 - 2012 All rights reserved.
Powered by YTL e-Solutions Bhd.