Guangzhou, China, September 1, 2013
YTL has made its mark in the southern city of Guangzhou, China with the launch of Lot 10 Hutong offering Malaysia’s best-loved hawker food.
The brainchild of YTL Group managing director Tan Sri Francis Yeoh, the Lot 10 Hutong Global Brand was launched with much fanfare with Malaysian actress Tan Sri Michelle Yeoh and international shoe designer Datuk Jimmy Choo in attendance.
Also present were Malaysian Tourism Promotion Board chairman Datuk Seri Dr Ng Yen Yen, renowned Asian food writer and critic Chua Lam, celebrity chef and television host Martin Yan and city officials.
YTL’s Lot 10 Hutong, Malaysia’s first gourmet heritage village in Lot 10 shopping centre in Kuala Lumpur opened its doors at the Fuli Yingxin Building in Guangzhou and offers the best of Malaysian hawker fare in China. Located in Zhujiang New Town Development, which is the new central business district and financial centre of Guangzhou, the Tsai Lan City of Fusion Foods is spread over two levels.
Speaking to guest at the launch, Tan Sri Francis Yeoh talked about the uniqueness of his heritage and the food he was brought up with. “What I ate growing up and what I eat everyday can be traced to what my great grandparents ate in China. The flavours and tastes of this great country are deeply rooted in Malaysian Chinese culture.”
The Hutong brand was born out of Yeoh’s love for Malaysian Chinese food and the desire to protect this cultural heritage.
“I enlisted the help of the most famous heritage food brands in Malaysia and some of them are between third to fifth generation family-owned businesses. They shared my dream to put together in one place, the best Malaysian food,” Yeoh explained.
Lot 10 Hutong Guangzhou houses 19 Malaysian heritage brands like Pin Qian Klang Bak Kut Teh, Imbi Road Original Pork Noodle, Soong Kee Beef Noodle, Hon Kee Porridge, Kim Lian Kee Hokkien Mee and Campbell Mini Popiah.
The soon-to-be-completed upper level will feature an array of premium gourmet delights from Hong Kong and Taiwan selected by Lot 10 Hutong’s international brand ambassador and celebrity food critic, Chua Lam.